I frequently visit the “Investor Relations” section of numerous companies. On one such occasion, I stumbled upon an Investor PowerPoint Presentation of a Global Auto major (BMW Jan 2014). I was mesmerized by the look of a PowerPoint picture in certain slides and started exploring techniques on how to highlight in PowerPoint slides.
The following picture in PowerPoint was able to focus on a specific geographical area and allow more text to be written. Therefore I termed this as the “Magnifier Glass Effect” for PowerPoint Picture. Since then, I have done a lot of trial-and-error exercises to replicate something similar to PowerPoint Picture with the least bit of effort.
How to Create the Magnifying Glass Effect in PowerPoint
Here’s a step-by-step process to create the Magnifying Glass Effect in PowerPoint picture,
Step 1: Making a duplicate of the original picture (Ctrl + D)
Step 2: Choose a duplicate picture and go to “Picture Tools – Format” tab
Step 3: Click on “Crop” button and select “Crop to Shape” – preferably an oval shape
Step 4: Select the “Crop” button and select “Crop”
Step 5: Adjust the oval shape to focus on specific areas of the picture
Step 6: Click outside the picture to finalize the effect
Step 7: Now feel free to add Picture Effects to the magnifier glass effect or increase its size
Watch our 4 minutes video on Magnifier Glass Effect to see this trick in action:
There are many more such visual effects that help your audience focus on specific areas of the slide. Hence carry your message 10x times more effectively.
Furthermore, I have seen more concepts of “Highlighter” & “De-Highlighter” used in a research report by one of the Ivy League Consulting firms – Bain & Co.
You can learn all this and more from our launched “Online PowerPoint Tutorial” program. I hope you found our article useful. If you have any doubts or questions regarding this article, feel free to post them in the comment section below.